Personal Identity

Description

PERSONAL IDENTITY was created as part of the Grundlagen der Gestaltung (Design Fundamentals) module. The goal was to develop a personal visual identity based on my own initials and apply it across a range of applications.

This resulted in, among other things, a logo, business cards and a designed CV. The focus was on fundamental design principles such as typography, color, composition and a consistent look across different media.

At the same time, the project was a chance to get to know and deliberately use various Adobe Creative Cloud programs. Illustrator, InDesign and Photoshop were used for different design steps, which were then documented in a written report.